Software house Founders summit



16 October 2025

161
Days
:
 
10
Hours
:
 
42
Minutes
:
 
28
Seconds

You missed out!

16 October 2025

Budapest, Hungary

TBA

The Agenda

Speaker

Topic

Time


Registration & Opening Keynote

09:30 AM

Barend Smet
How Thaumatec became 'The HealthTech Software House'
  • Why we chose healthcare as a niche
  • How to decide on an industry niche as a software house
  • Challenges of picking an industry niche
  • Benefits of having an industry specialization
  • Holding group setup (IoT Cloud Services & Software House)
  • Dutch sales - Polish delivery

10:00 AM

Cell
Tea & Coffee Break

11:00 AM

Łukasz Kosman
Choosing 'Flutter' as our niche at LeanCode
  • Why we picked a tech separator and not industry niche
  • Benefits and challenges of having a tech niche
  • Why Flutter?
  • Why we focus on enterprise
  • Content, thought leadership and events for the Flutter community
  • Power of open-source to generate leads
  • Inbound lead generation engine
  • How we became the official Flutter Software Consultancy

11:10 AM

Edita Angyalova

Jan Kartusek
Focus Group Workshop
  • Lead generation - What’s the best lead generation strategy you’ve seen work at your SW house? (Jan Kartusek)
  • Profit first - What models of collaboration do you use with your clients? (Edita Angyalova)

12:00 AM



Lunch Break

12:30 PM

Ferenc Fekete
Finding our niche in SaaS at VeryCreatives
  • Transitioning VeryCreatives from a generic software house to a specific product development company with clear ICPs and a niche market
  • Finding our niche: non tech SaaS Founder in need of MVP
  • Defining our offering for the niche: Pre-packaged solutions on the website
  • How our niche helps us with lead generation - inbound & outbound
  • 01:30 PM

    Michael Rusko
    How to build a growth strategy for your software house
    • How to define a long-term vision for your software house
    • Top mistakes to avoid when thinking of expansion abroad and hiring sales
    • How to identify market opportunities
    • How to build a high-performing sales team
    • How to develop sales process from scratch
    • How to craft sustainable business models aligned with evolving market demands

    02:00 PM

    Adam Stosio
    Financial management in the software house industry (EBURY Polish report)
    • Findings from survey among 100 software houses of all sizes
    • First of this kind report in the CEE region 

    02:30 PM

    Tea & Coffee Break

    02:55 PM

    Jan Kartusek
    What’s Actually Working in Outbound for Software Agencies in 2025
    • Real numbers from our clients and their best performing campaigns
    • Types of outbound campaigns that work for software houses
    • Why most outbound campaigns fail for dev agencies (and how to fix it) 

    03:05 PM


    Bence Gedai
    What do buyers want from a software house in 2025?
    • Recent data about agency workforce size, talent pools etc.
    • Potential trends on the market
    • Agency scoring evalutation

    03:35 PM

    Jan Kartusek

    Moderator

    Finding your niche in custom SW development (Panel)

    • Tech stack, service offering, persona, industry
    • Buyers perspective on specialized SW houses
    • M&A - valuations for niched agencies vs generalists
    • How to prepare your SW house for an exit?

    04:00 PM

    Cell

    Closing Remarks

    04:45 PM

    Cell

    Networking Dinner

    06:30 PM

    €997 - full price

    850 - early bird (ends 31.05.2025)

    Event access

    Lunch

    Networking dinner

    Private networking group

    Our Speakers

    Barend Smet

    President & Co-Founder 

    Thaumatec Tech group

    Ferenc

    Fekete

    CO-FOUNDER

    VERYCREATIVEs


    Łukasz

     Kosman 

    Cofounder & Managing Partner

    LEANCODE

    Michael

     Rusko 

    Partner

    Touch4IT


    Barend is a Dutch entrepreneur who runs a Polish healthtech software house Thaumatec applying  IoT and AI to create solutions for companies that help improve people’s health in the broadest sense. 

    Ferenc runs VeryCreatives, a software house from Budapest that helps non-technical founders build and scale ideas into exit-ready powerful SaaS products.



    Łukasz is a serial entrepreneur with several startup exits. He runs LeanCode, a Polish Flutter Software Studio that has experience in large-scale app development for banking and enterprise clients.


    Michael is a growth-focused entrepreneur and partner at Slovak software house Touch4IT. He successfully exited two software houses, leading their growth from early-stage concepts to acquisition.

    Jan

    Kartusek

    Managing Director

    In Sales academy

    Edita Angyalova

    Founder

    TERZOS & Ex CEO ASseco solutions

    Bence

    Gedai

    Founder

    Agency Partners

    Adam

    Stosio

    SR Head of Sales 

    EBURY Partners

    Jan runs a stellar team of consultants and lead generation experts that help software houses with growth. 

    Edita is transforming digital services into scalable products that can be sold more easily, with better profitability.

    Bence founded Agency Partners that helps organisations find exceptional development talent. 

    Adam is transferring multi year banking experience in FX Risk Management into the software house industry.

    Here’s What Founders Are Saying About The Last Event

    Michael Korman

    Founder AT

    Touch4it

    The quality of presentations and the engaged audience made it exceptionally enjoyable. 

    Robert Strzelecki

    CEO at

    TENDERHUT GROUP

    Thank you for invitation! Excellent work.



    Davor Tarandek

    CEO at

    TRIA

    Another fantastic event, congrats! See you again next year.



    Barend

    Smet

    President at

    Thaumatec Techgroup

    Refreshing to engage in honest conversations about the challenges faced by Software Houses.


    Antonio Peric-Mazar

    CEO AT

    Locastic

    No one was trying to sell, impress anyone or act like they have all the answers figured out. Worth the trip.



    Mihai-Daniel Popa

    COO at

    dotNear-Odeen

    Great energy at the summit! Eastern European nearshore providers exchanging ideas, experiences, and laughs in a relaxed setting.

    Igor Vrdoljak

    CO-Founder at

    NETGEN

    The combination of learning, networking and an opportunity to openly exchange ideas with fellow founders facing similar challenges, made it a full win for me.


    Libor Suchy

    CEO AT

    Argo22

    Thanks for the opportunity to step out of my "bubble" and learn how things are going for other software agency founders and where the industry seems to be heading. 

    Matt Warcholinski

    Co-Founder AT

    Brainhub

    Great event :) Really enjoyed it.


    Mykola Saraniuk

    CEO at

    RED CHAMELEON

    I'm coming back with new ideas, contacts and motivation.

    Rich Bundock

    GROUP CEO -COHAESUS 

    CTO -HEADCHANNEL

    Such a great inaugural event. Well organised. Thank you!



    Ivan Siniak

    Founder & CEO at

    EVOCODE

    It was an incredible opportunity to tackle common challenges, and discuss solutions to drive our industry forward.

    Jakub Dvorak

    Co-Founder AT 

    BePositive 

    A lot of information was given here, which we immediately implemented in our software house.



    Mario Juric

    Co-Founder at Upheave technologies

    I don't know of any other industry where leaders will openly share knowledge and support each other. 


    Pawel Nienartowicz

    CEO at

    ADHDEV

    I had a great time at the Founders Summit. Many ideas that we can easily test ourselves.

    Balasz Slezak

    Founder & CEO at

    WOZIFY

    It's always great to learn from titans of the industry and exchange ideas and best practices with people who are in the same boat :)


    What Sets This Event Apart

    This one-day event is tailored for founders of software houses in Central and Eastern Europe that offer custom software and digital product development services.

    We only have one rule: No fluff.

    Networking Dinner & Afterparty

    Only For 50 Founders!

    Pricing

    €997 - full price

    850 - early bird (ends 31.05.2025)

    Event access

    Lunch

    Networking dinner

    Private networking group

    Got Questions?

    Sponsors

    These Software Houses Attended Our Events

    Argo22

    Countries Represented



    Who is this event for?

    This is the 4th edition of our Software House Founders Summit series around the world. Most of the attendees are founders who run digital product development or software development companies in Central and Eastern Europe.

    Join Us In Budapest

    Got Questions?